Ofload leading the way with unique fleet expansion support for Australia's vital freight industry
Innovative partnership with Sitrak and Mako Equipment Finance aims to bolster sector amid rising costs and surging e-commerce demand
Sydney, Australia, 10 April 2025 – Ofload, Australia’s leading digital freight provider, has partnered with Sitrak Trucks Australia and Mako Equipment Finance to introduce an industry-first partnership designed to help transport operators expand their fleets more affordably and profitably from day one.
As part of Ofload’s commitment to making the freight industry more sustainable and viable, the company identified that freight operators’ ability to scale profitably is one of the most significant barriers for established operators and newer entrants.
Ofload took this insight to Sitrak Trucks Australia, makers of high-performance trucks, and Mako Equipment Finance, experts in commercial truck financing, and together, they developed a financing offer to remove financial barriers, maximise cash flow, and lower operational costs, giving operators the ability to expand with confidence and margin.
The freight and logistics industry accounts for around 8.6% of Australia’s GDP, and many Australians rely on road freight for their household goods every day.
"This is about helping operators scale profitably from day one," said Geoffroy Henry, CEO of Ofload. "The industry is facing immense cost pressure, and vehicle financing has become one of the biggest barriers to growth. We're proud to offer a solution that delivers real, immediate value to the people at the heart of our freight system."
See notes below for specific details on the initiative.
Addressing capital constraints in a capital-intensive industry
This initiative is designed to ease one of the most pressing structural challenges in freight today: the rising cost of asset acquisition. Trucks are often the largest capital outlay for carriers, and traditional financing structures can restrict growth, particularly for small and mid-sized operators.
By leveraging a unique partnership model between a global OEM, a specialist equipment finance provider, and a leading digital freight platform, this offer enables operators to upgrade or expand their fleets with minimal upfront financial pressure.
Structured to improve cash flow, reduce repayment burdens and deliver operational certainty, the offer combines below-market repayment rates, removing the first 3 months of repayments, and enabling tax-efficient structuring. The trucks are backed by a long-term warranty and supported by a streamlined finance process, all designed to improve access and accelerate growth across the sector.
Industry support, not profit-taking
In a move that highlights Ofload’s commitment to supporting the industry, the company is not taking any cut of the vehicle discount offered. The offer is being rolled out across the Ofload network.
"We're using our scale and partnerships to create value, and support capability for new growth in the transport sector," said Henry. "This is one of many ways we're helping operators thrive, from digital capabilities and emissions tracking to smart financing that supports growth."
Since launching in Australia in 2019, Sitrak, a subsidiary of Sinotruk International, has sold over 2,000 trucks locally and is about to launch its EV prime mover at the Brisbane Truck Show in May.
“We want to support Australian transport operators with more affordable, reliable, high-performance prime movers. Our competitive pricing ensures lower repayments throughout the life of the loan, and to enhance this offer, we will cover the first three months of repayments on two of our models.” said Sean Tighe, Vice President Sitrak Australia.
Mako Equipment Finance is making it easy for freight companies to access this exclusive finance promotion through a straightforward loan process, with quick turn arounds requiring minimal documentation and credit reviews.
“Our customers’ success is paramount. We have seen how the barrier to obtaining finance inhibits the growth of many Australian businesses. We’re excited to partner with Sitrak and Ofload to help make the growth of freight logistics companies more achievable, ensuring they can scale with ease and confidence.” said Logan Wiggins, Director Mako Equipment Finance.
A partnership built for progress
This new fleet financing offer joins a growing list of Ofload initiatives designed to deliver significant, sustainable impact for the industry, including:
- The Carbon Analytics Platform (CAP) - Australia’s first fully automated carbon measurement tool, enabling businesses to track and reduce supply chain emissions.
- DataVerse - the first platform aggregating national freight data, providing shippers with full visibility of end-to-end carbon output.
- Regulatory readiness – with climate-related financial disclosures, and Scope 3 emissions regulations approaching, businesses must prepare for a new compliance landscape. Ofload is at the forefront of this transformation, equipping shippers and carriers with data-driven, scalable solutions to meet sustainability goals.
ENDS
NOTES
About the initiative
Through this partnership, businesses can access high-performance, German-engineered Sitrak trucks at market-leading repayment rates. The initiative allows businesses to access:
- Lower Repayments – 20 – 40% cheaper than comparable OEM finance options, freeing up capital for growth
- Optimise Cash Flow - No repayments for 90 days, allowing trucks to earn before repayments begin
- Structure Tax-Efficiently – Claim GST refunds before the first repayment through quarterly BAS advantages
- Expand Their Fleets Affordably - Prime Movers available from $3,860/month for the 540HP model and $4,757/month for the 660HP model
- Quickly Access Flexible Financing - Fast, simple approvals requiring minimal documentation.
- Buy Durable, Reliable Performance – German-Engineered Sitrak trucks backed by a 750,000 km / 5-year warranty
About Ofload
Ofload is Australia’s leading digital road freight provider, helping businesses achieve efficient, flexible and sustainable supply chains, with a nationwide carrier network servicing over 10,000 monthly shipments of all types of road freight.
Ofload connects leading brands such Asahi, Primo, Kimberly-Clark, Metcash and Noumi with carriers in a smarter way to fill empty shipping capacity, utilising the thousands of kilometres of journeys per year otherwise wasted, and reducing CO2 emissions.
The company actively supports Australia’s small business carriers, connecting reliable small-to-medium-sized transport operators from the "long tail" of the nation’s AUD$66B road freight industry, with Australia's largest brands and shippers.
About Sitrak
Sitrak launched in Australia in 2019 and has quickly become one of the fastest growing OEM truck dealers across the nation. Sitrak, a subsidiary of Sinotruk International, has a significant worldwide presence, selling well over 350,000 trucks per year.
Sitrak trucks are engineered with high-strength materials and advanced manufacturing techniques to ensure longevity and optimal performance under demanding conditions. The company provides comprehensive after-sales support, including warranty services and genuine parts, through an extensive dealer network across Australia.
With a focus on reliability, affordability, and innovative financing partnerships, Sitrak is empowering freight operators to scale their businesses with confidence. The company’s expanding presence, combined with upcoming advancements like their EV prime mover launch, reinforces their commitment to providing sustainable and efficient transport solutions for the Australian market. Website: Sitrak Trucks Australia - Heavy Duty Performance and Reliability
About Mako Equipment Finance
Mako Equipment Finance is an Australian-owned finance group dedicated to helping businesses secure the equipment they need to grow. Specialising in truck and machinery finance, Mako works with a wide range of industries to provide tailored solutions that meet specific business needs. With a focus on flexibility and efficiency, Mako streamlines the lending process to ensure operators can access financing without the traditional barriers.
Understanding the challenges transport operators face, Mako offers competitive financing structures designed to improve cash flow and reduce roadblocks to expansion. Mako is committed to building long-term relationships with its clients by providing more than just financing – they offer strategic support to help businesses grow sustainably.
Mako partners with industry leaders to provide financing options that go beyond traditional lending models. By leveraging relationships with manufacturers and freight providers, they create opportunities for businesses to acquire high-performance equipment at below-market rates.